The brand development ranges from verbal creation to visual creation of what the company represents and is.
Through Graphic Design you intervene to result in how your company or product will come to be imagined by the customer. The image achieved will be the letter of introduction with which the company reaches its customers.
The first step is to know what our clients want to show themselves and what they expect their customers to see in them, from here we begin the development of their brands.
The brand architecture contemplates aspects such as current positioning and / or positioning desired for a company or a product. What values do you want to convey, in other words, how you want to be known in the market, what feelings you want to convey to your customers.